48 Rules to Create Strategic Customer Care
Learn how to start generating more top-line revenue through your customer service teams.
Customer Care The Sandler Way, 48 Rules for Strategic Customer Care gives you the guidelines you need to make intelligent strategic investments in customer care, based on the world-famous Sandler Selling System.
Anne MacKeigan is the Customer Care Program Specialist for Sandler, helping Sandler franchisees all over the world build their businesses with the customer care program through marketing, curriculum, prospecting and facilitation.
Customer Service The Sandler Way provides indispensable insights into what distinguishes great companies. Author Anne MacKeigan provides guidelines for making intelligent strategic investments in customer care, so you can create and sustain a working culture built on the belief that the customer not only matters, but is the only reason your organization exists. This book is for company executives, sales and service professionals, management consultants, and anyone concerned about improving the customer experience.