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John Martin is a straightforward, no-nonsense mentor and coach. He differentiates himself from the also-rans in the field of sales training with authenticity, direct communication, and a willingness to take committed salespeople above and beyond the norm. I recommend John to any professional salesperson wishing to excel in his/her chosen industry and avoid mediocrity.

- JD Gershbein

Sandler Training Sales Videos

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	The Hiring Process for Salespeople Hiring for salespeople is different than hiring for other roles in your organization. Do you have replicable process for hiring salespeople?

	Mediocrity is Unacceptable Are your salespeople in comfort zones? Are they more of a camper rather than a climber? What can you do to make your salespeople work harder?

	Networking is not About Selling Do you generate business from networking? Do you go to networking event with a goal in mind?

	Bonding and Rapport How do you bond and create rapport with your prospects? Can you adapt to your prospects communication style?

	Measure Behavior not Results Do you focus on the results coming in the door? Do you measure salespeople by their results or behavior? Which is more important?

	4 Steps to Creating a Sales Culture Companies want a sales culture, but how do you create it? Here are 4 steps on how to change your company culture from passivity to proactivity.

	Do You Have Order Takers or Salespeople? Many times salespeople turn out to be order takers. Which do you have on your team? How do you tell the difference between order takers and salespeople? How do you turn order takers into salespeople?

	How to Interview for Sales How are you interviewing salespeople? Is it more of a conversation than an interview? Do you judge the interview based on bonding and rapport? Have you ever considered running the interview process like the sales process they are interviewing for?

	Eliminating Mutual Mystification Do you ever find yourself on different pages then your prospect? Is there a level of mutual mystification between you and a prospect?